Dr. Michael A. Campbell. O.D.

Dr. Michael Campbell is the founder of Optical Solutions and has been in private practice for 33 years in the Hilton Head and Bluffton area. Dr. Campbell graduated from Indiana University and received his Doctorate degree, at Indiana University School of Optometry. While working on his doctorate he performed an externship in Indianapolis, Indiana and Fort Jackson, South Carolina. Dr. Campbell and his wife Maureen fell in love with the Low Country and opened their first office at the Plaza at Shelter Cove in 1988. With hard work and excellent customer service they captured the Small Business of the Year Award from the Hilton Head Chamber of Commerce in 1999. They have nurtured its growth over the past 33  years and opened 2 more state of the art facilities in the Low Country.

Dr. Campbell has been involved with the Lions Club, St. Francis Catholic Church, the Island Rec Center, and Dixie Youth Baseball. Dr. Campbell is certified through the National Board of Examiners and the South Carolina Board of Examiners in Optometry. He is a member of the American Optometric Association, as well as the South Carolina Optometric Physicians Association. Dr. Campbell has served on the South Carolina Optometric Physicians Association board from 2011-2016. With hard work and his love for his profession he was elected President for SCOPA in August 2015 . Dr. Campbell’s highest concern is to provide the most advanced and highest quality eye care to patients. He pledges to maintain excellence in caring for the South Carolina citizens and protecting their visual welfare. The Low Country Optometric Society is among another organization he stays active with. Dr. Michael Campbell enjoys seeing all ages of patients and concentrates on routine eye exams, diagnosing and treating disease, Lasik eye surgery comangement, and contact lenses. He has been on staff at the Hilton Head Hospital for the past 29 years.

Dr. Campbell and his wife, Maureen, have 4 children. Collan is a graduate of College of Charleston and a commodities broker with Performance Ag. Michael is a graduate of Clemson University and recieved his doctorate from the Indiana University College of Optometry. Kevin is a 3rd year optometry student at the Kentucky College of Optometry. Catherine is a graduate of Clemson University and working in the pharmaceutical field with Santofi.  When Dr. Campbell is not spending time with his family he enjoys being on the water and enjoying the outdoors. His love for baseball and the St. Louis Cardinals is among one of his favorite pastimes!!

Dr. Tara M. Baideme, O.D.

Dr. Tara Baideme was born and raised in western New York. She completed her undergraduate degrees in Biology and Psychology from the State University of New York Colleges of Geneseo, and Brockport. She received her Doctor of Optometry degree from the Pennsylvania College of Optometry in 2005 where she received clinical honors during her internships in glaucoma, pediatrics, and primary care. Dr. Baideme practiced in southern New Hampshire for several years before returning close to home in western New York for almost eight years. While in New York, she specialized in diagnosing and treating glaucoma and dry eye, and began lecturing other optometrists and ophthalmologists as a Physician Speaker for Allergan, Inc. After too many brutal winters in New York, Dr. Baideme and her family decided to make the move to the Low Country.

Dr. Baideme is passionate about treating her patients, and is excited to offer her expertise in the area of contact lenses, as well. She utilizes the latest contact lens technology to offer vision at all ranges to her patients, as well as helping dry eye patients get back into contacts. When she isn’t at the office, Dr. Baideme is often chasing after her two young boys with her husband while enjoying all the Low Country has to offer.

Dr. Michael J. Berzansky, O.D.

When scheduling an exam with Dr. Berzansky at the Hospital Center location, you can be assured of receiving a thorough, personable, and non-rushed patient centered experience for you and your family. While incorporating over 10 years of clinical experience caring for patients of all ages, Dr. Berzansky’s commitment is to develop a customized care plan tailored specifically for all of your eye care needs.

Originally from the Pittsburgh, PA area, Dr. Berzansky graduated from the Pennsylvania College of Optometry in 2005. Upon graduating, he received the “Clinical Excellence in Primary Care” award from the faculty for excellence in eye care. His past medical and surgery co-management internships included rotations at the Veterans Affairs Medical Center of Manchester, NH; and at the Laurel Eye Clinic and Surgery Center in Altoona and Grove City PA. Additionally, Dr. Berzansky gained valuable experience caring for children while interning in the pediatric department of the The Eye Institute in Philadelphia, PA.

Dr. Berzansky also focuses on helping patients who require difficult to fit contact lenses (i.e. high astigmatism, keratoconus, corneal scarring, etc.). Dr. Berzansky initially gained experience with one of the industry’s leading specialty contact lens fitters, Dr. Stephen Byrnes. Fitting the latest in contact lens innovations, Dr. Berzansky fits the following types of contact lenses: custom designed soft lenses of all types, Gas Permeable lenses, Hybrid (soft/gas permeable combined), and the newest design of Scleral lenses. If you are motivated to wear contact lenses, Dr. Berzansky will make every effort to find a lens that can work for you!

Dr. Haley Bowles, O.D.

Dr. Haley Bowles is a 2012 graduate of Southern College of Optometry in Memphis, Tennessee. She graduated Cum Laude and was chosen for membership in the Gold Key Honorary Optometric Society restricted to ten percent of the fourth-year class. She was involved in many activities while in school, such as the student government association where she served as treasurer one year and class representative for three years. She also served as the student liaison for the American Optometric Association Political Action Committee. She was also a member of Lions Club, Omega Delta, and the Student Volunteer Optometric Service to Humanity. Before entering Optometry School, she completed her undergraduate biology degree at the University of Georgia. She loves UGA and declares there is no better fall activity than watching Georgia Football…GO DAWGS!

After graduation from optometry school, she worked a few years in Memphis before making Hilton Head her home. Here at Optical Solutions, she provides comprehensive visual care, in addition to full-scope management of ocular diseases, infection, inflammation, and trauma. She is a member of the South Carolina Optometric Association and is currently the Low Country Society President.

Outside of Optometry, Dr. Bowles is an active member of Zonta International, a global network of professional women whose mission is to advance the status of women through service and advocacy. In the local Hilton Head club, she has served in many roles which include President for the 2019-2020 fiscal year, serving on the Board of Directors for multiple years, and also co-chairing the service and advocacy committee. She was also named the Woman of Achievement in Zonta for the 2019-2018 year. When not in the office, she is planning her wedding to her fiance, Rusty, and tossing a ball to her beloved mini-golden doodle, Eloise.

Our Hospital Center Commons Staff

Ramon L. Vega, Lab Manager

Alessandra Vega, General Manager

Mayra Portalatin, Lead Optometric Technician

Olivia Ayala, Certified Optometric Technician

Bailey Lunsford – Front Desk Clerk

Amber Yarbrough – Optometric Technician

Maranda Bostian, Certified Optometric Technician

Maria Loera, Front Desk Clerk

Marlyn Rivera, Practice Assistant

Tonantzin Fernandez. Optical Sales



Our Shelter Cove Staff

Briana Hernandez, Optometric Technician

Haley Becker, Optical Sales



Our Bluffton Staff

Kim DeCost, Front Desk Clerk

Katherine Holt, Certified Optometric Technician

Haley Rainboth, Optical Sales